PromptCreate digital portrait to explore how machine learning can enhance customer segmentation beyond traditional methods. Investigate how algorithms can identify micro-segments with specific traits and behaviors that traditional methods overlook, such as “eco-conscious millennials who prioritize experiences.” Analyze unexpected correlations between customer attributes, like mobile purchase behaviors during commutes, to uncover valuable insights. Finally, develop targeted marketing strategies based on these findings to improve engagement and effectiveness. Produce a concise report outlining innovative segmentation approaches and actionable recommendations.
